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A Follow Up to ‘My Predictions for Stocks’

March 17, 2016 by Leave a comment

Good Afternoon from a lovely sunny Bristol.

Its been a few months - but I'm back.  And we're going to kick this year's posts off by revisiting the predictions I made back in September 2015.

Wait - let me just grab a Diet Coke...

Okay back.  And refreshed.

Let's start ...

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Got One Hour to Learn How to Come Up With Great Big Ideas? Then Read On…

October 29, 2015 by Leave a comment

What's the one thing that makes or breaks your copy?

Heck, you've already got it...

Its the idea behind it.

And that's why I'm bringing up James W. Young's book, A Technique for Producing Ideas.

I'll be honest, I ordered this book about a year ago (Amazon 1-click...) and just let ...

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Signs of a Good Copywriter

July 20, 2015 by Leave a comment
Signs of a Good Copywriter

Hey Reader,

Today I'm going to give you a cheatsheet on the "7 signs that you've got a good copywriter."

This list comes from what I've experienced as a copywriter and also from hiring copywriters and working with them in the past.

I've developed a nose for what makes a ...

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A Great Offer Trumps Everything Else

July 8, 2015 by Leave a comment
A Great Offer Trumps Everything Else

There's a promotion getting A LOT of attention right now.

It's getting heavily promoted...

And even Stock Gumshoe has picked up on it and broken it down.

It's a promotion from Angel Publishing.  Specifically Jason Stutman's "The Cutting Edge" service.

Frankly, it's not hard to see why it's got everybody ...

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Who’s #1? Let’s talk about self-interest…

June 10, 2015 by Leave a comment
Who’s #1? Let’s talk about self-interest…

Let's talk about self-interest...

If you need to know one thing, its that everyone is looking out for "number 1".

Their survival.  Their problems.  Their gain.

And that's the first obstacle you have to overcome with your sales copy.

You need to trigger their self-interest to get them to READ!

...

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Who do THEY hate?

June 2, 2015 by Leave a comment
Who do THEY hate?

There are a few people and institutions we, as humans in a 'democratic' society, love to hate.

Like...

- Politicians.

- Banks.

- Government.

- The IRS (or HMRC if you're from the UK).

Etc, etc.

But what do I mean by love to hate?

Put simply, we enjoy attacking them.

...

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The Intention of the Wealth Copywriter Blog

March 21, 2015 by Leave a comment

Hey,

I'm Chris Wright and I write financial copy.

I want to take a moment to explain the intention behind the Wealth Copywriter blog...

Why?  Because it's important for you know if anything here is worth your time and whether you should continue reading.

I'll first start with WHO should ...

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Coming soon.

March 12, 2015 by Leave a comment

The blog is on its way. 🙂

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